The Wavemaker way is globally consistent. We positively provoke growth for our clients by reshaping consumer decision-making and experiences through media, content, and technology. We believe there always is a better way to grow. Microsoft Certification in HTML, CSS,JavaScript & SQLĮxpertise in statistics & predictive analytics Google Analytics(Implementation + Analysis) Working knowledge of Google analytics reports Creation of Google analytics account, properties, VIEWS, filters and goals Tag testing for pre and post production Enable all analytical tagging/reporting targets Maintain documentation of technical implementations and spec explanations Coordinating with other business and technical owners that receive and process the Google Analytics data Build tagging requirements and specifications for Google analytics 360 / GA4 and Google Tag Manager Validating and debugging implementation and follow up until issues are resolved Diagnosing data capture issues and work with teams to resolve Collaborating with technical development/web technology teams for the implementation of data capture techniques. Managing the data capture settings of the primary web analytics platform Developing and modifying JavaScript code and variables to execute web analytics strategies. Gather and document business, technical and reporting requirements that drive the metrics architecture for enterprise implementation. Candidate should have at least 3 yrs working knowledge of google tag manager. Candidate should have at least 3 yrs of working knowledge with google analytics. Mandatory Skills - Google analytics/GA360 Implementation & Google Tag Manager At GroupM APAC, our people are our strength, which is why fostering a culture of diversity and inclusion is important to us. Wavemaker is an agency of GroupM, the world’s largest media investment company and is part of WPP. We are currently looking for a Audiences & Analytics Lead to join us.
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